Personal Marketing

Personal career marketing: This isn’t a phrase that is familiar to most people.  Where does it come from?

Simply put, if you consider yourself a career professional, to truly stand out in the job market, you must identify and communicate what it is that makes you unique and valuable among your competitors for the same position.

This is similar to the way that marketers promote products and services. They identify the value proposition and anticipated results that the purchaser can expect, and promote these factors.

Successful job seekers do the same. That is the meaning of personal marketing. Similar to copywriters and other marketing expertise, specialists in personal marketing can help you promote yourself more effectively in the job market.

The articles on this blog will help you “up” your personal career marketing game and win a competitive edge in the job market.

Reasons Why Your Job Search Isn’t Working and How To Fix It

Unless you’ve had jobs simply fall into your lap, you know that engaging in a job search is usually time-consuming and, the longer it takes, often stressful as well. Success is easily measured; initially by the number of interviews you get and, ultimately, in

2023-10-23T17:09:29+00:00November 7th, 2013|Job Search Advice, Personal Marketing|

5 Tips to Really Stand Out in Your Job Search and Get Hired Quickly

With your excellent skills, detailed knowledge, and vast experience, you may think that your job search will be smooth sailing, even in the current economic times. But don’t be too complacent. Given the numbers of people who are out of work or underemployed, the

2022-11-16T18:54:13+00:00September 11th, 2013|Career Management, Job Search Advice, Personal Marketing|

Submitting a Resume Is Not Enough: Follow Up!

Now what? You've had Distinctive Career Services develop an amazing, attention-getting resume for you. You've applied for some jobs that are ideal. In fact, you are really, really anxious to hear back because they are more than ideal. And you know you are a

6 Tips to Make Conducting a Remote Job Search Fast & Easy

How to conduct an effective remote job search is a question that has vexed many working professionals who desire relocation to another location. Once upon a time, a job search was governed by the same rule that applied to the sale of real estate: 

How To Use Stories To Turn Your Job Interview Into a Job Offer

How can stories help you turn an interview into a job offer? It is simpler than you think, and the effect is powerful. "A long time ago, in a galaxy far, far away....". A simple phrase, familiar to moviegoers everywhere, and one which triggers

And You Thought Job Searching Just Meant Looking for Work

Once upon a time, job searching basically meant perusing the Classifieds, sending a resume and cover letter, waiting for the phone to ring and sitting through one or more interview sessions and trying mightily to convey how your experience, background and training were commensurate with

7 Job Search Networking Mistakes You Don’t Know You Are Making

If you are a shy person or an introvert, you might look forward to job search networking just about as much as you look forward to going to the dentist. But, even if you are an extrovert, for many, the thought of professional networking

3 Key Ways That Blogging Can Be Good For Your Career

Can blogging be good for your career? It is a question that you may never have considered before. But, think about it. What better way to improve and grow your personal brand and professional credibility and online presence than to start a blog? It

How to Become a Board Member to Enhance Your Executive Profile

Does the prospect of becoming a board member appeal to you? Business executives, whether currently employed or involved in a job search, can benefit from becoming a member of the board. It’s well worth it for a busy executive or manager to take the time

2024-04-09T18:21:59+00:00November 9th, 2012|Career Management, Personal Marketing|

Tips to Advance Your Career by Optimizing Your Online Presence

Networking used to mean lots of face-to-face time meeting people at workshops and conventions, making calls, handing out business cards, and asking friends for introductions. While this is still true, the social network has added many new ways to build and cultivate your network. 

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